What DMD's New Partnership with Hubspot Means For You

Are you looking to get business on your website in an authentic, non-spammy way? Then Hubspot is probably right for your business.

So how does it work?

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Strategy, Content, Inbound, Email, Agencies, Blogging, Websites

What is the difference between MARKETING and BRANDING?

Guest Blog by Dan Stables, Owner of Stables Creative Group

I had a friend ask me recently about the difference between Marketing and Branding. While related and intertwined in application, in definition they are very different.

Branding is the process of creating a unique name and image for a company and/or product in the customers’ minds. Branding aims to establish a significant and differentiated presence in the market that attracts and retains loyal customers.

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Design, Strategy, Agencies

Design Trends to Look Out For in 2014

Predicting the next trend is pretty hard to do, but if you take a look at what was popular in 2013, you will start to see what will continue and what will expand off of those ideas. Every creative wants to come up with something that is their own unique design, but it’s also important to follow visual trends, or at least be aware of them. I recently purchased the December PRINT magazine that recapped the 2013 regional designs. This gave me good insight into what I think may evolve in 2014.

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Design, Logo, Email, Fonts

Effective Email Marketing: From Calls to Action to List Segmentation


We've a love-hate relationship with email. We welcome messages from friends or helpful advice; spam we detest. So how do you raise your email marketing efforts to that of wanted and welcoming? By making good use of such tools as list segmentation, strategic planning, follow-up, analytics and, of course, common sense.

If done right, email marketing is an effective—and extremely cost-effective—way of getting your message across to large groups of people. An email can say a lot about what your practice offers in ways that are personal, relevant and timely—driving traffic to your website, increasing your website's ranking on search engines, and, ultimately, improving your conversion rate (winning new patients or keeping existing ones).

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Analytics, Strategy, Data, Email, Mobile

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