How to Create An Effective Campaign For Your Business

By Kristi Tan, DMD Campaign Manager, and @JackieClews, DMD Co-Founder

In our last blog post, we discussed how to get started with inbound marketing by creating buyer personas, such as Renter Sally.

After you've fleshed out and prioritized your target personas, the next step is implementing campaigns with valuable, relevant offers to convert them into leads.

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Inbound, Campaigns

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