5 Online Marketing Key Performance Indicators Sales Managers Should Know

If you’re a manager or a business owner, you don’t care about email open rates or website page views. You care about where the best leads are coming from and what they’re converting on so you can get more of them. This blog will walk you through the inbound marketing reporting tools that come with the varying levels of Hubspot. These should be present in whichever system you use to track your leads.

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Analytics, Hubspot, Closed-loop reporting, inbound marketing

How to Create a Kick Ass Lead Generation Strategy

To quote The Profit’s Marcus Lemonis, “Business success is about the three P's: People, Process and Product." That applies to your company’s lead generation strategy for its growth goals too. How so? It takes the same combination of elements and discipline to really drive sustainable growth by continuously bringing in great leads.

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sales, inbound marketing, outbound marketing, lead generation

Why Creating An Ideal Client Profile is So Important

What makes a great sales representative? Among things other than persistence, it’s someone who can relate to and connect with their prospective clients. But before you do that, you have to understand your prospects. That’s why creating an ideal client profile is so important. 

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Buyer Personas, sales, Ben Carson, Donald Trump

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