Five Business Resolutions for 2015

When I originally planned this post, I had more of a marketing angle in mind. We usually blog about content marketing and are always trying to provide useful and relevant information to business owners. Keeping this in mind, I also know that it’s crucial to write about not only what you're knowledgeable about, but also what you're interested in. While I'm definitely a marketer first and foremost, I'm also a business owner. That’s why I decided to focus this post on my business goals for 2015 as a co-founder of DMD.

Even if you don’t own a business these should still be highly relevant to someone in the workforce, and—while I may not be an official expert—I’ve learned a lot since starting DMD. Above all else, I have learned that no one has all the answers in running a business because industries and best practices are forever changing.

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Entrepreneurship

Less is More in 2015: Optimize your Digital Marketing

It’s already 2015! The past year was a whirlwind; packed-full of incredible happenings, fresh ideas, and a digital transformation of algorithms across the board.

Users are getting smarter and companies are too. We’ve learned what we want to see, what we don’t, and how annoying it is to receive unsolicited ads again and again. 2015 will empower consumers to be even more selective about which ads come into view. This freedom to choose is great on a personal level, but demands marketers to develop (even more) thoughtful digital strategies. Here are some tips to make sure you're reaching the people who want to hear from your brand by optimizing your email, social media and website. 

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Content

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